PODCASTS

Welcome to the Trade Secrets, powered by Metabo HPT Podcast. This show is all about real-world lessons, smart strategies, and proven hacks used by successful tradespeople who’ve been in the trenches. If you're just starting your own trades business—or thinking about it—this podcast is another tool for your toolbox. Only this one doesn’t go in the truck...it goes in your head.

Episode 9
Nov 25, 2025
EPISODE 9: Winning Clients as a Woman in the Trades

Guest: Julie Walther (Women in Trades Hub)

Women-owned trades businesses face a unique set of challenges - from outdated stereotypes to unfair pricing expectations - but they’re also building strong companies, earning trust, and winning clients every day. In this episode, Julie Walther shares practical trade secrets women can use to attract more of the right clients, build support networks, and stand firm in their value.

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Nov 11, 2025
EPISODE 8: Delegation Without Hesitation

Guest: Wade Thomas (Aim to Win)

“Delegate more” is advice trades business owners hear all the time—but no one ever really explains how to do it, or why it matters so much. In this episode, Wade Thomas, founder of Aim to Win, breaks down the real benefits of delegating, the hidden risks of not doing it, and the step-by-step process to delegate with confidence.

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Oct 28, 2025
EPISODE 7: Personal Values Matter

Guest: Lyle Morris (ERS Construction)

What happens when you build a business around your personal values? In this episode, Lyle Morris shares how anchoring ERS Construction to his moral compass has shaped everything—from the way he treats customers, to the culture of his team, to the long-term trust his company is earning in the community.

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Oct 14, 2025
EPISODE 6: Taking the Torch (and taking over the family business)

Guest: Tanner Konrady (Konrady & Son Construction)

Taking over a family business sounds simple—until you’re the one actually doing it. In this episode, Tanner Conraddy shares the ups and downs of stepping into his father’s shoes, from navigating old-school methods to introducing new ideas, all while keeping family relationships intact.

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Sep 30, 2025
EPISODE 5: Staying Relevant

Guest: John Jarvis (PBC Design + Build)

“Staying relevant” isn’t about chasing trends—it’s about staying valuable. John Jarvis shares how he’s kept his company sharp and competitive by embracing change without losing what makes his business great.

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Sep 16, 2025
EPISODE 4: Keep Social Media Simple

Guest: Steve Dutton (Swan Song Properties)

Feel overwhelmed by social media? Steve Dutton keeps it simple—and effective. In this episode, Steve explains how being real (and using his dog as a co-star) helped him grow a loyal audience and attract business...with zero marketing fluff.

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Sep 3, 2025
EPISODE 3: Back Office Hacks

Guest: Crystal Cannata (The Right Hand Admin)

Your back office isn’t just paperwork—it’s your business engine. Crystal Cannata shares easy-to-use, real-world hacks for getting your admin systems running more smoothly. Because building a trades business isn't just about what happens on the jobsite.

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Aug 19, 2025
EPISODE 2: Be Known for Something

Guest: Vince DeFreitas (Silver Developers)

Want to stand out in a crowded market? Vince DeFreitas shares why picking one thing to be known for is a secret weapon for tradespeople looking to grow. He explains how he found his niche and how you can too—without limiting your opportunities.

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Aug 5, 2025
EPISODE 1: Ducks You Need to Get in a Row...NOW

Guest: Frank Heneghan (Heneghan Services)

What three people should you line up immediately when starting your own trades business? In this episode, Frank Heneghan breaks down the “three ducks” every new business owner needs to get in a row—fast. Think of it as a foundational checklist that could save you serious time, money, and stress.

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