PODCASTS
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EPISODE 4: Keep Social Media Simple
Guest: Steve Dutton (Swan Song Properties)
Feel overwhelmed by social media? Steve Dutton keeps it simple—and effective. In this episode, Steve explains how being real (and using his dog as a co-star) helped him grow a loyal audience and attract business...with zero marketing fluff.
EPISODE 3: Back Office Hacks
Guest: Crystal Cannata (The Right Hand Admin)
Your back office isn’t just paperwork—it’s your business engine. Crystal Cannata shares easy-to-use, real-world hacks for getting your admin systems running more smoothly. Because building a trades business isn't just about what happens on the jobsite.
EPISODE 2: Be Known for Something
Guest: Vince DeFreitas (Silver Developers)
Want to stand out in a crowded market? Vince DeFreitas shares why picking one thing to be known for is a secret weapon for tradespeople looking to grow. He explains how he found his niche and how you can too—without limiting your opportunities.
EPISODE 1: Ducks You Need to Get in a Row...NOW
Guest: Frank Heneghan (Heneghan Services)
What three people should you line up immediately when starting your own trades business? In this episode, Frank Heneghan breaks down the “three ducks” every new business owner needs to get in a row—fast. Think of it as a foundational checklist that could save you serious time, money, and stress.
